Journey of a Serial Entrepreneur

Icon

How to get from where you are to where you want to be

Lesson #1: Selecting a Niche

“That man is successful who has lived well, laughed often, and loved much, who has gained the respect of the intelligent men and the love of children; who has filled his niche and accomplished his task; who leaves the world better than he found it, whether by an improved poppy, a perfect poem, or a rescued soul; who never lacked appreciation of earth’s beauty or failed to express it; who looked for the best in others and gave the best he had.” Robert Louis Stevenson

I set myself a relatively vague goal of blogging everyday in 2008. The first week went off with relative ease, there were many things I always wanted to write about and I got off to a pretty good start. It was around the middle of the first month that I asked myself the important question: where did I want to take my blog for the rest of the year? That was a tough period as I struggled with the direction I should take. Eventually I decided that writing about my experiences as an entrepreneur was what I would write about. I am really fortunate that I decided to choose a niche when I did. Later on I realized that when a blog does not serve any specific niche the probability of it growing reduces significantly.

Therefore if you are planning on setting up a new blog and plan to blog regularly in 2009 pay careful attention to the niche that you want to serve. Do ample research on who the thought leaders in your particular niche are. Find ways to differentiate your content and still provide value to your readers. Some  posts I read that helped me in my decision are listed below:

1. How to Choose the Right Blog Niche: A Simple Three-Step Method – DoshDosh

2. How to Choose a Niche Topic for your Blog – Darren Rowse

Both these bloggers are noted authorities on blogging and run highly successful blogs themselves. I would highly recommend that you subscribe to their feeds to keep yourself updated on the latest from the blogosphere.

Advertisements

Filed under: Advice, , , , , ,

One Response

  1. […] Lesson #1 – Selecting a Niche: Before one starts to blog, clearly identify the target market that you want to serve. This will provide definition and boundaries for your blog and help you to be more focused and become an authority figure in that particular niche. To learn more and access some helpful links on selecting a niche please click here. […]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: